SDCU is now inviting applications for the following position:
Business Development and Marketing Officer
Principal Responsibilities of the Role:
The Business Development and Marketing Officer will report to the CEO and will be focused on growing the Credit Union’s lending, membership and brand identity. He/ She will ensure St.Dominic Credit Union are meeting our member’s expectations whilst growing our business responsibly by leading all marketing activity. He/ She will also work with local schools, groups, clubs and businesses to help grow and foster mutually beneficial relationships.
Key responsibilities:
- Oversee, design and implement the overall marketing strategy for the credit union
- Creating and developing relationships with individuals, groups and businesses within our areas of operation;
- Increasing membership and lending in accordance with our strategic objectives;
- Contributing to the creation of marketing and advertising campaigns;
- Ensuring effective use of the credit union website and social media outlets;
- Developing and implementing initiatives for promotions, events, member information and schools programmes;
- Conducting market research, data analysis and competitor monitoring to identify potential member service and lending opportunities;
- Identifying areas for enhancing member service and the St. Dominic Credit Union
- Assist in the development of new products and services to enhance SDCU offering and performance, whilst maximizing the business potential of the credit union’s 17,000 members
- Create an awareness of the St. Dominic Credit Union brand to both existing and prospective members, devising and implementing marketing strategies and campaigns with a focus on our digital channels
- Devise and implement measures to ascertain the service levels experienced by members when applying for loans
- Along with the CEO implement a member communications plan to improve member engagement and loyalty
- In conjunction with the CEO and Compliance and Risk Officers ensure that the Credit Union is in compliance with all statutory and other appropriate regulatory requirements
- Support the CEO in any undertakings pertaining to the Credit Union
The successful candidate should have the following:
- 3+ years experience within financial services is desirable
- Appropriate third level degree or equivalent
- A digital Marketing qualification is desirable
- Strong business development experience, digital marketing experience desirable
- Customer focus with an emphasis on delivery, proven problem solving capabilities
- Excellent interpersonal, leadership and relationship building skills
- Appropriate attention to detail, to ensure that the Credit Union meets its responsibilities as a regulated entity
The position is based SDCU, Summerhill, Waterford and other locations as directed by the CEO/Board of Directors
How to Apply:
Applications including CV and cover letter by email addressed to: manager@stdominicscu.ie
Applicants should state clearly the reference number SD BD 2018
Closing Date for receipt of applications is 12 noon Friday 4th May 2018
St Dominic Credit Union Ltd is an Equal Opportunities Employer
